Discover Happyology, the British childrenswear brand redefining timeless fashion through playful design, sustainable small-batch production, and exquisite craftsmanship.
All in · KIDS
New Season, New Spring Essentials: A Baby Shopping Guide
Spring is here, and it’s time to refresh your baby’s essentials with light layers, playful prints, and must-haves for sunny days ahead. Discover the top picks to keep your little one stylish and comfortable all season long!
Spring Must-Haves for Kids: Fun, Fresh & Stylish Essentials for the Season
From breezy outfits to must-have outdoor gear, we’ve rounded up the best picks to keep kids comfy, stylish, and ready for all the sunshine-filled adventures ahead.
NEW COLLAB ALERT! BOBO CHOSES X OLËND
Bobo Choses x Ölend: A Bold Fusion of Style & Adventure!
Bobo Choses is thrilled to unveil its exclusive collaboration with Ölend—a limited-edition bag collection where creativity meets functionality. Designed for explorers at heart, these bags blend authenticity, style, and adventure in every stitch. Don’t miss out—discover the collection now
NEW COLLAB ALERT! BOBO CHOSES X NOBADS Fun Care
Bobo Choses is delighted to announce its first-ever body care collaboration with Nobads, a Korean brand known for its expertise in natural body and skin care products for both the young and the young at heart.
Unveiling Tomorrow’s Trends: An Insider Look at Playtime Kids Fair in Paris – January 2025
Experience the magic of Playtime Kids Fair in Paris, where leading brands unveil the next big trends in kids' fashion and lifestyle.
100 Years of Fire and Fashion at Pitti Bimbo Firenze
Dive in to discover the highlights of Pitti Bimbo’s 100th edition in Florence, a celebration of creativity and innovation in kids' fashion. From sustainable brands to bold designs, it was an inspiring experience.