UNIKA* STUDIO, an office of creativity and design
UNIKA* STUDIO,
More than just an agency
In simple terms, UNIKA* STUDIO is a creative agency, an office of creativity and design established in 2015 by Gréthel Signamarcheix, Co-Founder & Art Director and Sergio Castro, Co-founder & Creative Director.
However, this office of creativity is more than just an agency. It's the work done by two people who, together with their team, help brands to find their purpose, their mission and their DNA.
UNIKA*, was born on the island of the gods, Bali, Indonesia, and quickly started to work with brands in Hong-Kong, Indonesia and Australia. In 2017 a second office open its doors in the heart of Portugal, Lisbon.
UNIKA* strives to work closely with brands all over the world, and its client's portfolio keeps growing every day.
Specialised in branding, art direction and digital marketing, their greatest expertise is in creating long-lasting and collaborative relationships with their clients, each of them has become a part of the UNIKA’S family, making them feel supported throughout the creative processes.
With the motto that “We don’t do logos, We create brands”, they create strong visual and conceptual systems supported by stronger strategies and storytelling.
Their strategic offering explores bespoke branding exercises for each project, mixed with research and market analysis to craft a comprehensive manual to establish foundational elements that form the backbone of a brand.
UNIKA* Studio works on a wide range of marketing and communications assets, from social media management, email marketing to copywriting. All created with key client objectives and consumer needs in mind.
The way a brand communicates is often what the consumer will remember and recognize the most. That's why offering a strategic marketing proposal is a way to convert viewers into lifelong consumers.
- The founders
Art direction is a crucial element of a brand, because, in a visual age, a brand is only as good as the content it produces or portrays. For UNIKA* creating content that connects the products with the consumer is a step towards brand success. To do this, UNIKA* partners with photographers and visual artists to provide no more than a service of excellence - from studio product photography to strategic brand videos.
In partnership with their clients, Unika strives to take an agile approach to the creative process whilst supporting them to sculpt the narrative in a way that is true to their unique brand values and market positioning. For those who have had the pleasure of working with Grethel and Sergio, you will find a partnership between client and agency, where laughter abounds and professionalism emanates from the room or (the e-meet).
If you enjoyed this article, you should check out our category Lisbon.