Villa de Mûrir Beauty Flagship Store
Check out Collective B’s project for
beauty brand Villa de Mûrir first physical store
—
It was about time we brought you guys another inspiring interior and architectural project, don’t you think? Our pick for this article is Villa de Mûrir Beauty Flagship Store, located in Seoul, and designed by Collective B.
Located in the trendy Garosu-gil-street area, Villa de Mûrir occupies an entire low-rise building that was completely renovated for this purpose. It covers nearly 351 square metres (3,337 sq. ft) inside on two floors, and 210 sq. metres (2,260 sq. ft) outside.
The entrance with this mix of pink and greenery just won our hearts by itself. We simply love this combination! The pastel-hued archway and soft lighting are inviting and help to create a feel of entering a fairy tale. And as you all can imagine, the pastel pink interior just sealed the deal once and for all for us.
Mainly aimed at Korean social media freak millennials, Villa de Mûrir store is divided into four distinct areas. On the ground floor are the Beauty Shop, where Mûrir’s own beauty products as well as other curated beauty brands are sold, and the Open Studio, a production studio destined for YouTube and social media content creators. On the second level are the Makeup Shop, which offers five makeup treatments, and the Café.
You can already imagine we are DYING to visit this place, right? Maybe we should add Seoul to our travel wish list…
If you enjoyed this article, you should check our article about Gülmen Interiors’ Coffee Shop and Store.