CIFF Kids 2.0: A Fresh Era for Kidswear at Copenhagen Fashion Week

CIFF Kids returns with a new format, making kidswear business

smarter, simpler, and more inspiring

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The future of kidswear is arriving in Copenhagen, and it’s lighter, brighter, and built for business. This August, CIFF Kids returns to the Bella Center from 5–7 August 2025, coinciding with CIFF and Copenhagen Fashion Week.

But this isn’t just a return, it’s a reinvention. Say hello to CIFF Kids 2.0: a reimagined, recharged, and refreshingly simple take on the modern kidswear fair.

Built with today’s brands in mind, the new format is all about streamlined energy and practical ease. Under the new Plug & Play initiative, exhibitors can simply show up with their collections, while CIFF Kids handles the rest, from racks and power outlets to branding and visuals. It’s a back-to-basics approach designed to make space for what matters: real business, real conversations, and real growth.

Housed on the F-Hall Balcony at the Bella Center, CIFF Kids 2.0 introduces a dedicated space within the wider CIFF fair. A playful, purpose-built universe tailored to the rhythm of the kidswear world. Here, inspiration and commerce sit side by side, with a setup that favours both flexibility and flair.

Hear Directly from Voices in the Industry

“CIFF Kids 2.0 is our response to a changing market—an energetic, business-focused platform shaped by direct dialogue with industry leaders.We’re optimistic about the future of kids wear as we believe the next generation of consumers will continue to seek out quality, quirky details, and that unmistakable Scandi-cool aesthetic. This is the way forward, and we’re just getting started.”
— Sofie Dolva, Director of CIFF

“We still see the importance of meeting our customers face-to-face. It offers the best experience for buyers and a better sense of the products and their quality. With the new initiatives underway, we believe that CIFF Kids will continue to be a prioritised kidswear fair into the future.”
— Martin Uhre, Export Manager, Brands 4 Kids

With inclusive pricing, a permanent home, and a renewed focus on accessibility and growth, CIFF Kids 2.0 isn’t just returning, it’s raising the bar for what a modern kidswear fair can be.

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